About

I'm passionate about leveraging cultural insights to uncover unmet needs and create innovative solutions. I specialize in defining organizational values, amplifying underrepresented voices, and driving scalable impact. By combining rigorous research, strong relationship-building, and compelling storytelling, I develop strategies that address real-world challenges.

Skills

  • Project Management
  • Brand Strategy
  • Communication strategy design and implementation
  • Business Strategy and Competitor Analysis
  • Quantitative and Qualitative data analysis
  • English
  • Mandarin

Recommendations

Experience

  • Senior Strategist at   LaPlaca Cohen  
  • August, 2021 - September, 2022
  • Co-founder & Creative Strategist at   We, Ceremony  
  • May, 2015 - September, 2021