About

Strategic executive with over 20 years of leadership in General Management and Supply Chain across Agriculture, Pharma, Consumer Packaged Goods, and Packaging industries. Proven expertise in strategic sourcing, cost optimization, logistics, inventory management and operational excellence, achieving significant savings and efficiency gains. Skilled in leading cross-functional teams, driving innovation, and aligning operations with business strategy. Committed to leveraging technical and leadership skills to deliver transformative results.

Skills

  • Logistics and supply chain management
    9
  • Procurement and Supply Chain Management
    9
  • Inventory and Warehouse Management
    9
  • Leadership & Project Management
    8
  • Operational Excellence
    8
  • English
    9
  • Kiswahili
    9
  • French
    5

Experience

Martin Mutura

Work experience
  • Financial Management: On track to a 5% EBITDA and 20% Growth month over month within 1 year.
  • Supply Chain: On track to achieve 1 inventory turnover per month and 3% Distribution costs/ Turnover within the first year.
  • Sales: New line revenue contribution on track to grow to 20% on introduction of new business (Molasses, AI Semen businesses, Chicks etc).
  • Risk and Compliance: 100% Regulatory compliance to VMD, Kephis, County Government and OSHA requirements.

Martin Mutura

Work experience
  • Supply Chain Optimization: Achieved a 75% reduction in out-of-stock incidences, leading to a 118% demand fulfillment rate.
  • Logistics & Distribution: Reduced logistics costs by over 50% by contracting 3PL providers, achieving a logistics-to-total landed cost ratio of 6.8%, down from >15%, significantly below the global industry average of 8%. Reduced distribution costs by 22.5% through smart fleet management.
  • Inventory Management: Reduced average inventory holding by over KSh240m, with a 91.5% reduction in at-risk expiry costs.
  • Procurement: Delivered 5% savings on company spend through strategic sourcing and vendor management.
  • Leadership: Established an executive leadership framework and mid-management S&OP process to drive operational efficiency.
  • Supply Chain Finance: Achieved COGs/ Net Sales = 35.3% against 35.1% PY against a backdrop of Forex devaluation of 21% and Inflation Rate/ CPI of 6.8%. All other departmental Opex managed below budget.
  • Compliance: Ensured all Business Statutory Requirements were met and GMP findings from inspections were closed on time.

Martin Mutura

Work experience
  • Director Supply Chain, Innovations and Commercialization  at   Coca-Cola
  • August, 2019 - December, 2020
  • Fulltime
  • Productivity: Drove the West Africa Productivity program, resulting in $6.2m in Savings in 2020.
  • Innovations: Managed the innovations process, successfully launching 40 new products and 14 packs which contributed $7.3m in Revenues, $4.8m in Gross Profit and 11.6 mucs, rolled out the new reporting tool “Innovation factbook”, successfully initiated Nigeria project management routines achieving a score of 87%, placing us 2nd best globally.
  • Supply Chain and Project Management: Led the supply chain work-stream for Ghana’s greenfield still beverage business, outlining the SC model, product design and development, procurement of ingredients, packaging, and equipment, ensuring state of readiness for commercialization.
  • Sustainability: Developed and approved an recyclable PET solution with 15% and 25% recycled material and the standards were adopted by Nigeria’s regulatory authorities.
  • Capability Building: Leveraged R&D for Innovation workshops which shaped our Innovations agenda, strategy, and ultimately pipeline, while driving Bottler alignment at the same time.
  • Commercialization: Scaled >54 new and redesigned products and skus.

Martin Mutura

Work experience
  • Director Innovations and Commercialization at   Coca-Cola
  • Productivity: Drove the Revenue Category Growth work-stream with 2018 savings of $10.4m.
  • Innovation: Redesigned the new product introduction process to optimize time to market from 180 days to 85 days.
  • Commercialization: Managed the launch of 24 completely New Products & 16 packages in 19 markets. Developed and executed the introduction of affordable Minute Maid Fresh brand of juices in DrC in 2012. This has been recognized as Best Practice and was rolled out to other Business Units.
  • Project Management: Consistently achieved Innovation Metrics of >85 from 2011 – 2014 against a target of 80.
  • Compliance: Seamlessly brought on board Nigeria and West Africa into the wider Business Unit, driving the compliance of their processes and achieved our target Innovation Metrics within the 1st year.
  • Packaging Development: Set up and drove the adoption of the Product & Packaging Graphics Development process, with a prioritization matrix, clear role sorts and realistic costs and time lines.

Martin Mutura

Education

Martin Mutura

Work experience
  • Infrastructure Development: Built the supply chain infrastructure for a new Stills Bottler in Senegal, building a business worth 3 mucs between 2014 – 2017.
  • Mergers & Acquisitions: Led the Supply Chain work stream of the Nigeria CHI/ Coca-Cola M&A worth $500m for a 40% Equity stake and the CCBA M&A worth $390m. Executed the installation and commissioning of Stills production platforms worth +$111M between 2014 and 2016 in Nigeria, Mauritius and DrC resulting in overall 5 production hubs to access local and regional growth opportunities.
  • Commercialization: Introduced juice in the affordable TFA pack in the business which outstripped capacity within 6 months of launch.
  • Productivity: Ran programs resulting in $1.5m savings through reformulations, profitable sourcing, localization and Logistics rationalization in 2016.
  • Capability Building: Successfully drove the Liquid Food Capability Development and Planning (E-SOP) agenda for the BU by upskilling in ERP and joint performance management, resulting in planning improvements of the Kenya and Nigeria juice businesses.

Martin Mutura

Work experience
  • Project Management: Managed Project Nurture worth $50M with Bill & Melinda Gates Foundation, supporting 50k farmers, ensured a sustainable source of mango Puree at -25% of imported price, and doubled the company’s mango juice business.
  • Operational Excellence: Ran the OE program for Kwanza Bottlers in Tanzania, identifying savings worth $1.8m.
  • Innovation and Commercialization: Successfully co-ordinated other Product, Packaging and Technical Innovation Projects for Central, East & Wet Africa through the NPI Process which assisted the organization surpass the volume target by 8% in 2013.
  • Productivity: Delivered Savings in 2014 worth $1.5m from reformulations and packaging optimization.

Martin Mutura

Work experience
  • Developed inspirational packaging across core brands.
  • Drove the Packaging artworks standardization project.
  • Instigated a CIF prioritization matrix to optimize on resources.
  • Ran the juice superiority project to properly anchor our products as the best in their category.

Martin Mutura

Work experience
  • February, 2009 - October, 2010
  • Fulltime
  • Instituted a Packaging development process with an Approvals process to streamline the work.
  • Rolled out E Label as the mandated online Packaging labels approval system.
  • Cut down Packaging development lead times from 6 months to 3.

Martin Mutura

Work experience
  • September, 1998 - February, 2009
  • Fulltime
  • Productivity: Ensured the successful execution of the Productivity and Growth Initiatives, by driving the Packaging Materials arm of the project, achieving a saving of GBP 8.4m for the Africa and Middle East region. Lowered the product cost by 12.8% through implementation of materials strategies.
  • Project Management: Contributed to the successful completion of the factory footprint & brand source changes as per business case, on time, in full and within budget. This involved the closure of 6 factories and transfer of their 60 Skus to Nairobi. Implemented the Global specifications Platform project across Equatorial Africa to achieve integration in terms of materials specifications systems and processes.
  • Regulatory Compliance: Ensured full compliance of all sub Saharan Africa Operating companies use of ingredients and materials to Group Standards and Legislative requirements.
  • New Products Introduction: Reduced the introduction of new products speed to market from 180 days to 40 days.
  • Supplier Qualification: Supported and assisted suppliers through regular Supplier Quality systems audits and performance surveys to develop their own Quality Assurance systems ensuring they are world class and thereby reducing complaints from 51 to 15 in 3 years.
  • Operational Excellence: Reduced machine down time because of defective materials from an average of 25% to 4.5% over 3 years.

Martin Mutura

Work experience
  • April, 1994 - September, 1998
  • Fulltime
  • Quality Control & Assurance: Set up a Quality organization with resources and processes for the General line section of the company resulting in ISO 9002 accreditation.

Martin Mutura

Education
  • September, 1989 - April, 1994
  • Fulltime

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