Responsibility Summary:

FINANCIAL


Initiate and manage relationships of digital channels business partners/agents, and actively support relationships with third parties to drive market foot-print, customer accessibility and wide availability of the Bank's digital channels and products.
Track and analyze the performance of digital channels in line with the business objectives and implement any corrective actions.


CUSTOMER


Customer retention through offering solutions that create customer stickiness with the Bank.
Support the branch teams to achieve digital product targets, formulate plans to engage and acquire new consumers of digital channels/products.


OPERATIONAL EFFICIENCY


Contribute to the establishment of new business practices, procedures and guidelines for assigned digital products
Participate in Product documentation and specifications, Product release notes and internal Product communications.


Skills/Experience Required


Growth of Non-Funded income (Cumulative Revenue on Card and mobile Business) •Digital Acquisitions-New Customers Onboarded on Digital Channels
Digital Penetration (Equipment Rate - Percentage of total registered clients to Total eligible Base (Registered Customers/Total Eligible Base)
Digital Usage - Percentage of active customers to enrolled vs Eligible base


Academic & Professional Qualifications


At least 4 years of relevant experience, including 2 years of product management/ product development experience, data analytics, and/or user facing applications.
Bachelor's Degree in Business related course.
Proficiency in excel and data analytics