Your Tasks

Oversee project management for all PM campaigns, ensuring timely and high-quality delivery focused on KPIs and generating insights to enhance stakeholder capabilities (category/media/agency teams) for future implementations.
Facilitate ideation sessions and consequent media plans to ensure campaign designs effectively address key business challenges and strategic questions, aligned with global and regional guidance and local insights.
Ensure agencies adhere to brand safety guidelines and digital execution best practices.
Lead optimization meetings during campaigns, actively monitoring KPIs and recommending adjustments to enhance effectiveness and efficiency.
Engage and coach category teams and external agencies on PM principles, ensuring compliance with the digital campaign framework.

Your Profile

Education: BComm Degree or suitable tertiary qualification
Experience: 8-10 years of experience in digital marketing, with a proven track record in digital performance and leading performance marketing campaigns.
Knowledge of advertising tech: GMP, DSP, DMP, Social Media Campaign Managers etc.
Skills: PC/IT: Computer literate i.e. proficient in Microsoft office (Excel, Word, Power point).
Experience in attribution modelling, consumer segmentation & targeting, journey optimization, simulation, and/or decision analysis.
Abilities: Excellent interpersonal skills and communication skills. Strong analytical and problem-solving skills with high level of curiosity. Agile ways of working & strong project management skills.