About

Greetings! I'm Xay, an Innovative and results-driven digital creative professional with a passion for blending artistic vision with strategic problem-solving to deliver exceptional user-centered solutions. Adept at leveraging a diverse skill set in multiple programs such as, but not limited to, Adobe Creative Suite, Figma, WordPress, Shopify, and Wix Studios to craft visually compelling designs, develop engaging web applications, and produce captivating video content.

Skills

  • Accountability
    10
  • Critical thinking and adaptability
    10
  • Coaching and Mentoring
    10
  • Excellent communication and interpersonal skills
    10
  • Graphic Design
    10
  • Troubleshooting
    10
  • Project management and strategic planning
    10
  • Documentation and Report Writing
    10
  • Adobe Photoshop / Illustrator.
    10
  • Design tools (Figma and Canva)
    10

Experience

Xavier McGhee

Work experience
  • Graphic Designer/Project Manager at   Mattel TV
  • Conceptualized and produced design deliverables for a variety of digital platforms and formats. This includes but is not limited to email, web assets, social media platforms, promotional channels, mobile applications, video, multimedia, and digital publication projects, event invitations, and digital signage.
  • Maintained and developed Mattel Television's SharePoint website on brand with Mattel's creative vision integrating platforms like Teams, O365, as needed.
  • Designed user interfaces for websites to ensure proper implementation of the creative vision.
  • Created custom SharePoint designs with custom page templates that allow the site to be maintainable by Mattel Television staff.
  • Preserved all existing content and ensuring backend maintenance and consistent performance across websites and digital platforms.
  • Presented preliminary design concepts, explorations, and applications for review and approval for department heads, CEO, and Director.
  • Developed lucid chart diagrams to visually communicate with stakeholders.
  • Designed, developed, coordinated, and execute multi-media presentations from concept to completion.
  • Designed 'Wrap Party' swag including but not limited to lanyards, ID cards, posters, and utensils.
  • Project Management through Adobe Workfront. Created and maintained projects, dashboards, KanBan boards, and reports.
  • Monitor websites for content accuracy and assist with updating information to ensure websites are current and accurate.
  • Assist in managing outgoing e-mail blasts, ensuring timely and effective communication.
  • Monitors and contributes to social media platforms, posting and editing content as needed.
  • Manages production and distribution of promotional and collateral materials to support sales and marketing programs.
  • Collaborate on copy and layout for newsletters and facility documents and manuals.
  • Understand production process and assist in development and trafficking creative assets for media placements including onsite digital signage.
  • Spearheaded the planning, standardization, and execution of operational processes, revolutionizing workflow efficiency for the production and planning team.
  • Proficiently crafted and modified templates and bespoke forms within Workfront, providing comprehensive training sessions to users at all levels, from Directors to requestors, ensuring mastery of varying access levels.
  • Organized and led dynamic web-based training sessions, enhancing user proficiency on the Adobe Workfront platform, and swiftly addressing user concerns to ensure optimal tool utilization.
  • Diligently documented discoveries and process changes, fostering a culture of continuous learning by centralizing knowledge in accessible libraries for future reference.
  • Collaborated closely with users to address process improvement change requests, documenting requirements and expected outcomes to fuel future expansion and growth.
  • Analyzed and developed roadmaps for the platform's evolution, working in tandem with IT partners to research, centralize, and harmonize tools for internal and external users, ensuring seamless operational efficiency.
  • Designed and developed comprehensive project portfolios, organizing and prioritizing projects to align with business objectives and resource availability.
  • Created and managed dynamic dashboards in Workfront, providing real-time visibility into project status, resource allocation, and key performance indicators (KPIs).
  • Built and maintained custom project templates and workflows, streamlining project initiation and ensuring consistent execution across teams.
  • Led the creation of detailed project plans and timelines, integrating milestones, dependencies, and deliverables to facilitate on-time project completion.
  • Developed and curated visual reports and executive dashboards, highlighting critical data and enabling data-driven decision-making for senior leadership.
  • Implemented portfolio management strategies within Workfront, enhancing the tracking and reporting of project performance across multiple initiatives.
  • Automated project tracking and reporting processes by creating interactive dashboards, reducing manual effort and increasing accuracy.
  • Collaborated with stakeholders to define portfolio metrics and develop custom dashboards, ensuring alignment with strategic goals and transparency in reporting.
  • Contributed to the development of new administrative systems, procedures, and policies.
  • Enhanced company capabilities by training teams on agile principles and practices, and creating a culture of continuous improvement, along with effective risk management, robust talent development, formalized operating procedures, improved internal communications, and strategic supplier management.
  • Process all hiring and amendment requests, maintain and update relevant trackers and charts.
  • Vet and screen new hires, conduct campus tours, and deliver training on internal processes.
  • Handle vendor set-up and independent contractor clearance processes, ensuring compliance with all requirements.
  • Collaborate with agency partners for the onboarding and offboarding of independent contractors, production-based employees, freelancers, and vendors.
  • Manage work orders in multiple portals, including Fieldglass and People2.0, ensuring timely processing and accuracy.
  • Ensure all contract attachments and requirements are provided and organized efficiently.
  • Draft contracts for Legal, and manage signature processes through Adobe Sign.
  • Evaluate and deploy technical solutions selected by leadership, ensuring seamless integration.
  • Train production and other teams on Workfront, enhancing their productivity and process adherence.
  • Handle IT-related ticket escalations and software requests, resolving issues promptly.
  • Report and escalate issues at Daily Stand-up Meetings, facilitating team awareness and quick resolutions.
  • Monitor team email, maintain communication channels, and coordinate team meetings to ensure alignment.
  • Organize and update data in relevant software and notebooks, maintaining data accuracy.
  • Consolidate and maintain all relevant production policies and procedures, ensuring compliance and accessibility.
  • Edit, create, and update forms, distribution lists, and SOPs, streamlining operations.
  • Maintain Lucidcharts of Studio Operations’ processes, ensuring accurate and up-to-date documentation.
  • Coordinate events such as wrap parties and greenlight projects, ensuring successful execution.
  • Conduct ad hoc research and implement new products or procedures, enhancing operational efficiency.
  • Interface with agency partners for the onboarding and offboarding of independent contractors, production-based employees, freelancers, and vendors.
  • Manage work orders in multiple portals, such as Fieldglass and People2.0, ensuring efficient processing and accurate tracking.
  • Maintain project status dashboards and reports with real-time communication to the team as well as contributing to status meetings or daily stand-ups for assigned projects.
  • Coordinate with cross-functional partners to ensure deliverables are all met from brief.
  • Interface and maintain relationships with key internal cross-functional partners (Account Management, Creative, PR, Influencer, Media, Production, Channel Management, Platform Strategy) as well as outside design/production resources to complete all project deliverables.
  • Track resource allocation for all projects and inform resourcing plans & scope.
  • Monitor and document global approvals in Workfront or similar management tool, in support of Account Management.
  • Document and tracks asset utilization, globally.
  • Point-person for executive leadership conversations and presentations.
  • Updates Executives on high-profile project status and potential risks

Xavier McGhee

Work experience
  • Select colors, images, font styles and layouts for website redesigns for various size businesses.
  • Oversee final design reviews, with focus on layout and color correction issues
  • Created over 1,000 digital assets for an extensive variety of clients.
  • Assist in managing weekly deadlines and completing final quality assurance checks on all work prior to development.
  • Product Design: Conceptualize, design, and execute creative product designs that align with the clients brand aesthetics and target audience.
  • Packaging Design: Design and prepare graphics that align with the clients brand for print. Prepare die cut lines, bleed, color matching, and mockups/ads.
  • Graphic Content Creation: Create engaging visual content for marketing materials, social media, and e- commerce platforms.
  • Monitors and contributes to social media platforms, posting and editing content as needed.
  • Manages production and distribution of promotional and collateral materials to support sales and marketing programs.
  • Collaborate on copy and layout for newsletters and facility documents and manuals (Adobe InDesign).
  • Understand production process and assist in development and trafficking creative assets for media placements including onsite digital signage, freeway billboards, paid media, etc.
  • Ensure that all graphics and visuals are consistent with the brands identity and messaging. Utilizing Adobe PS, AE, AI, XD, Vinyl master, Flexsigns, Coreldraw.
  • Implement SEO strategies to improve website visibility and drive organic traffic.
  • Analyze metrics to refine strategies for improved performance.
  • Collaborate with creative teams to develop landing pages for events and promotions.
  • Participate in planning and execution of marketing events including influencer engagement.
  • Assist with social media content creation including the creation of visually appealing graphics.
  • Produce various prints on an array of substrates.
  • Inspire the team by driving creative processes, methods, and innovative thinking, contributing to brand storytelling and differentiation.
  • Produce signs, decals, and media using vinyl, paints, and sublimation.
  • Experienced in using CAD software such as Revit, CorelDraw, and Adobe Illustrator.
  • Design, layout, and produce print production for wide format graphics (VersaWorks).
  • Install vinyl decals, wall wraps, etc to various substrates (wall, vehicle, etc)
  • Mix, Match, and Create paints (auto, home, acrylics)
  • Prepare surfaces for paint and gloss.
  • Create custom pieces using foams, hot knives, wood, and paint.

Xavier McGhee

Work experience
  • Provides technical assistance and customer support for incoming queries and issues related to computer systems, software, and hardware via email, chat, phone, and onsite at various locations.
  • Write reports, business correspondence, user instructions, and procedure manuals
  • Monitors and responds quickly and effectively to requests received to the Service Desk remotely
  • Experience with troubleshooting and researching SaaS applications
  • Monitors Service Desk for tickets assigned to the queue and process first in first out based on priority
  • Experience with Microsoft server products, including Windows Server, Exchange Server, VMware, Office365.
  • Utilizes and maintain the service desk tracking software.
  • Assist with onboarding of new users.
  • Manage PC setup and deployment for new employees using standard hardware, images and software.
  • Maintained equipment inventory in Sharepoint.
  • Assign users, computers, and Server roles such as DNS and DHCP to proper groups in Active Directory.
  • Reset all COA employee passwords in various systems.
  • Developed documents such as training manuals, user guides and process flows for end users.
  • Monitored the performance of service desk operations to ensure SLAs were met.

Xavier McGhee

Education
 

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