Juan David Ante Garcia

ju***ia@gmail.com

Education

🎓 Jewelry Retail Fundamentals Course (Online)
In alignment with the Fashion & Luxury Goods Business Management Course, I took this course in order to have the ability to provide holistic advice on luxury goods. Also, through proprietary research, I specifically trained myself in the fundamentals of watchmaking for commercial purposes.
✅I developed the ability to be able to qualitatively segment different jewelry items, diamonds, gems, pearls and precious metals. Identifying factors such as purity, hardness, material, luster, color, weight, origin, workability, and durability.
✅I was trained in the internal workings of watches, typology of watches, marketing applied to watchmaking, and types of watch straps. All through reading documents, interviews with experts and entrepreneurs, and small courses in the sector, consolidating learning about watchmaking.
✅Familiarization with local and international regulations in jewelry and watchmaking.

Education

🎓 Fashion and luxury goods business management course.
In this course provided by the Alfredo Bucconi Commercial University, with the goal of improving my skills within the fashion and style sector. This step consolidates all the information previously acquired and provides me with essential knowledge to provide the best retail service.
✅ I was trained through readings, interviews with experts and the analysis of annual reports in the fundamentals of departments such as Product Development, Supply, E-Commerce and Wholesale.
✅ I developed practical applications in Marketing such as Brand Identity (Branding), development of specialized advertising, corporate communication.
✅ I reinforced my consulting skills, based on my sensitivity for the quality of fabrics, leathers, and synthetics, in addition to updated knowledge of classic and modern fashion and style trends, both masculine and feminine.

Education

🎓 Certificate of professionalism of higher degree in marketing and communication.
I specialized at the Instituto Europeo De Comunicación y Marketing Grupo Colón in Madrid. Training given by former ex-entrepreneur, writer and journalist Jonás Vega Morera, an expert with 25 years in the marketing sector.
✅ I carried out marketing plans for different companies in the fashion, hospitality, travel, education, and health sectors.
✅ I executed the planning of marketing events in indoor and outdoor spaces between 10 and 500 participants. I had corporate, administrative, social, leisure, and charity themes.
✅ I created web content analyzing and using SEO techniques of "Strory Telling", "Key Words", "Copy Writing", "Content Writing" and layout.
✅ Assimilated the different state regulations within the business and marketing sector.
✅ I studied the different data collection tools and how to implement the information within the marketing plan and actions.