Skills

  • Маркетинг
  • English
    8
  • Русский
    10
  • Українська
    10

Experience

Irina Myagka

Work experience
  • Management of the PR team of the Trading House
  • Budget management
  • Development and implementation of communication strategy
  • Media planning and work with national media
  • Reputational risk management and response to information attacks
  • Creation and implementation of internal communication programs Development and implementation of corporate social responsibility programs
  • “Repackaging” of products under new market requirements (Positioning, USP)
  • Communication on product launch in new outlets within Ukraine
  • Launch of a telegram bot and development of a strategy for attracting users
  • Manage the launch, content and development of the Epicur brand website
  • Team management

Irina Myagka

Work experience
  • Development and implementation of brand strategy Re-branding and identity activation
  • Build and managed the marketing team
  • Project management
  • Event management (20-100 participants)
  • Development of the unique value proposition (UVP)
  • Customer Journey Mapping
  • Budgeting and Affiliate Programs management
  • Media Communications (PR Projects and Joint Events)
  • Website development and launch (Tilda)
  • Lead-magnet development, targeting and lead generation from social networks Digest issue

Irina Myagka

Work experience
  • Consultant (Marketing Projects in Tax&Legal Department) at   Deloitte
  • Development of a strategy for entering a new market segment of a defined service package (for SMEs) and related marketing activities
  • Project management: preparation and organization of the Forum: Level Up Ukraine 2018 Development and launch of a new information product (weekly digest for ~ 1500 external customers)

Irina Myagka

Work experience
  • Writing analytical articles on legal and economic topics in leading media Analytical Research (Sectoral: Agriculture, M&A, Legal-Tech) Development and implementation of communication strategy

Irina Myagka

Work experience
  • Managed the team of three in providing continuous legal, methodological,
  • and organizational support to the department
  • Served as a Member of Board (Secretary) of the PPF
  • Developed and implemented proposals to improve legislation on the private pension system in cooperation with the State Commission
  • Analyzed new sources of asset allocation for PPFs
  • Contributed to the development and improvement of investment strategies for PPFs under Management
  • Development of advertising products and maintenance of a site (copyright)
  • Conducting consultations and seminars on refineries
  • Conclusion ("sale") of pension contracts and maintenance of participants of the Fund
  • Development and implementation of the Company's communication strategy
  • Creation of press releases, news, teasers, infographics, presentation materials Management of internal and external communications of the Company
  • SMM Company and Foundation community pages on Facebook with a total of 8,000 people Participation in exhibitions and seminars. Presentation
  • Copywriting and administration of Company websites

Related persons

Неля Мягкаялікар педіатр, дитячий гастроентеролог at Комунальне некомерційне підприємство " Київська міська дитяча клінічна лікарня 2"
Marina SunФотограф at Photographer MarinaSun