About

Excellent knowledge of direct and indirect sales, brands promotion, merchandizing standards. Skilled in control over credit and price policies, marketing equipment placing, minimizing of business costs. Good in human resources organizing: staff selection, coaching and managing (creating of the team oriented on goals achievement). Waste business contacts in foods market and pharmacy area. Extended experience in creating presentations, business projects and marketing events.

Skills

  • Топ менеджмент
  • Українська мова
    9
  • Українська Російська
    10
  • Англійська мова
    3

Recommendations

Experience

2yOpen to new opportunities

National Key Account

  • Ukraine, Dnipro
  • Топ менеджмент
  • National Key Account  at   Farmlyga UAB  
  • June, 2019 - November, 2023
  • RX contract. Cooperation with the top-20 networks without direct marketing on the terms of a "system client", signing of post-factum agreements after the company provides options with ANC, 911, Podorozhnyk, Sirius, etc. Transfer of customers from direct shipments of the importer to purchases from distributors: BaDM - psychiatry, Optima - gyno-neuro-derma direction. Control of the provision of "system prices" from distributors to partner networks. Price control in pharmacies of partner’s networks. Maintenance of assortment matrices for the appointment of doctors. Successful launches of 7 drugs. Launch of the "call center" project on the Quadrosoft "MyPharmacy" platform, agreements with the networks to download pharmacy data for the project, adding additional options to the CRM system for an external BI service for management. Maintaining the fate of top networks at a level higher than the market. 2nd quarter of 2020 establishment from scratch in the top network of a new partner ophthalmic contract NextPharm, after successful launch transfer to the promotion of the KAM department of the Sperco company. In June of 2022 there was transition from system prices to assortment matrices with gradation of discounts. August of 2022 is leading manager of a group of companies: FarmLyga (RX), Sperco (OTC), NextPharm (RX), Kupffer (RX), Bioscience (OTC), head of the development of the Erotex line for men. Development of priority projects: ANC orange chips, priority 8, 3 and 12 in 911, promotional discounts in Меd - Service. Coordination of compensation for military losses of eastern networks through additional activities for companies. The growth of contracts in money and packages even in wartime. Launch of the dumping price project. Depending on the specifics of the contract and the period of cooperation with networks: without marketing, with direct marketing, with alternative marketing.
  • https://farmlyga.lt/