Responsibilities

Strategy; build and communicate a comprehensive growth marketing plan to help the business achieve its revenue goals.
Management; lead, develop and inspire a team of growth marketers.
Research; Analyze our current acquisition and retention strategies, research competitors and talk to our customers to help inform your strategy.
Customer Acquisition; take ownership for our customer acquisition channels - paid ads, display ads, SEO, affiliate marketing and influencer marketing.
Customer Conversion; own and improve how we convert our prospects into customers.
Stakeholder Management; work with a variety of stakeholders across sales, finance, marketing, development, operations and customer success to make sure plans and projects are communicated accordingly.
Collaborate with product and content marketing to build a compelling story across various developer personas;
Work with the data team to build dashboards to regularly monitor experiments, KPI’s, and other key metrics;
Drive Investment creation and financial transactions consummation.
Build a culture of experimentation and data inspection across the organization;
Define digital strategies across the entire customer lifecycle to maximize conversions;
Establish revenue and spend models that enable optimal allocation and ROI positive management of media spend.
Drive personalization efforts of lifecycle communications in partnership with product, design, data science and business intelligence;
7 years B2C technology experience in a growth marketing or growth-focused product management function;
Strong analytics capabilities and a deep understanding of data analysis and science;
Developed company’s core paid channels, as well as all processes, policies and procedures.

Requirements

Solid Leadership experience in a growth and commercial role for a commercial bank or any other finance company.
5+ years’ experience in growth & marketing;
Someone who's been solely responsible for growth at their company and now looking to expand his/her managerial experience.
Sound Experience in Digital banking
Demonstrable experience of influencing growth.
Excellent communication skills and the ability to work with diverse teams.
Degree educated.