Key Responsibilities:


Plan and execute SEO/SEM, email, social media, and display advertising campaigns
Develop and manage digital content including blogs, email newsletters, press releases, and web copy
Design, build, and maintain social media presence for bitMARTe and its clients
Monitor and report campaign performance against set KPIs and ROI
Optimize campaigns using insights, trends, and digital analytics
Collaborate with the Creative Content Creator to develop engaging digital content
Develop landing pages and optimize user experience across digital touchpoints
Write and dispatch email campaigns and support lead generation
Conduct keyword research, web stats reporting, and social listening
Engage in media planning and negotiation with advertising partners
Stay updated on emerging digital trends and technologies
Maintain content marketing strategies and corporate style guides.


Requirements:


Experience in digital marketing, content creation, or online journalism
At least 2 years writing for B2B audiences
Bachelor’s degree in English, Journalism, Marketing, or related field
Experience with WordPress or Joomla
Strong knowledge of SEO, web analytics, and digital strategy
Proficient in HTML, Adobe Photoshop, Macromedia Flash, and Microsoft PowerPoint


Key Competencies:


Strong communication, analytical, and creative skills
Ability to manage multiple projects and meet deadlines
High attention to detail and accuracy
Solid organizational and time-management skills
Knowledge of current and emerging digital platforms
Strong team player with a proactive attitude and ability to work independently