The Sales Development Representative's primary focus will be finding and qualifying potential customers. The incumbent will conduct research, outreach, and discovery calls to find potential customers interested in the company's products and services. They will also be required to utilise technological tools (sales enablement and AI tools) to drive sales outcomes and achieve business objectives.
As the first point of contact with a prospect, the ideal candidate should have strong understanding of the sales process and excels at researching leads, starting new relationships, and closing sales. We are particularly looking for candidates with strong business aptitude and modern tech sales methodologies.


KEY RESPONSIBILITIES:​​​​​​​​​​​​​​


Prospecting: Researching potential customers and identifying leads that fit the company's target market.
Outreach: Contacting potential leads through various channels, including cold calling, emails and using tools like LinkedIn Sales Navigator.
Lead Qualification: Engaging prospects to understand their needs, goals, and interest in company services, then qualifying them as potential customers.
Pipeline Building: Creating and nurturing a consistent flow of qualified leads, which is essential for a healthy sales pipeline as well as proactively seeking new business opportunities in the market.
Product/Services Pitching: As the first point of contact for all leads, have strong communication skills to demonstrate value and credibility of company services to potential leads.
Relationship Building: Developing initial relationships with potential customers and providing high-level customer service.
Leads Management: Managing leads through the sales pipeline by setting appointments, following up on leads, and tracking progress towards meeting sales goals.
Reports: Weekly, Monthly and Quarterly reporting on sales achievement.


EDUCATION QUALIFICATION, EXPERIENCE,​​​​​​​


Degree/Diploma in a business-related field from a reputable institution. Trainings from programs like Course Careers, HubSpot Academy, or their equivalent would be an added advantage
2 to 3 years of professional work experience in Sales and Business Development.
Experience as a sales development representative, with a track record of achieving sales targets.
Proficiency with sales enablement tools including CRM software (Salesforce, HubSpot, or similar), LinkedIn Sales Navigator, and other prospecting platforms.
Experience or strong aptitude with AI tools such as ChatGPT, Perplexity, Claude, or similar platforms for prospect research, company intelligence gathering, personalized message creation, and competitive analysis.
Understanding of modern sales methodologies and technology-driven sales processes.
Comfort with learning and adapting to new sales technologies and tools.
Quick learner who has strong communication skills and an ability to showcase our services in a compelling way.