REF MAC/001/2023
Job Summary:

The Principal, Marketing and Communication will be responsible for managing the Institute’s strategic communications with a view to enhancing its visibility, and develop, review and implement a communication strategy to support the Institute’s objectives. 
KEY DUTIES AND RESPONSIBILITIES

Developing, implementing and reviewing policies, procedures, frameworks, strategies, plans, legislations, standards and regulations on corporate communications;
Promoting the corporate image of the Institute;
Identifying and implementing branding, awareness and social responsibility activities to enhance visibility of the Institute;
Validating content of events and information for uploading in the Institute’s website;
Monitoring and managing media coverage and submitting media reports;
Organizing the Institute’s public functions and corporate events;
Developing and reviewing Information, Education, Communication (IEC) including merchandise and promotional materials; and
Editing, reviewing and providing support in design, production and distribution of newsletters, annual reports, speeches, publications, website contents, reports, outreach materials and audio/video production.

Person Specifications

For appointment to this grade, an officer must have: -

Bachelor’s degree in any of the following disciplines: - Journalism, Mass Communication, Public Relations, International Relations, Arts, or equivalent qualification from a recognized institution;
Master’s degree in any of the following disciplines: - Communication Studies, International Relations, Public Relations, Journalism and Mass Communication or equivalent qualification from a recognized institution;
Professional qualification and membership to a relevant professional body where applicable, and in good standing;
Minimum of eight (8) years relevant work experience, three (3) of which should be in a supervisory position in a comparable organization;
Management course lasting not less than four (4) weeks from a recognizedinstitution;
Proficiency in computer application;
Met the requirements of Chapter Six of the Constitution; and
Shown merit and ability as reflected in work performance and results. 

SKILLS AND COMPETENCIES

Leadership, integrity and people management skills
Communication Skills
Customer service focus
Critical thinking
Change and transformation capabilities
Problem solving skills
Analytical and decision making
Adaptability and flexibility
Innovative and creative thinking