rinciple Accountabilities


Develop and communicate a clear vision and strategy for the Value Added Services Tribe.
Align tribe initiatives with the organization’s innovation and customer engagement strategies.
Prioritize the development of high-impact customer centric digital solutions.
Oversee the creation of ERP solutions tailored to business customers, enabling streamlined operations and efficiency.
Identify opportunities to introduce new value-added services that address customer pain points and foster loyalty.
Incorporate customer feedback and market insights into the continuous improvement of VAS products.
Collaborate with internal teams, technology partners, and third-party vendors to optimize channel performance.
Establish and manage strategic partnerships that enhance distribution and service delivery.
Align business channel strategies with key stakeholders, including other business team in the group, credit, risk & compliance, technology and marketing.
Lead and develop a high-performing team, including scrum masters and product owners. 
Foster a culture of innovation, collaboration, and agile execution.
Provide coaching, mentorship, and training to enhance team capabilities and drive performance excellence. 


Key Competencies and Skills


Strong leadership, analytical, and strategic thinking skills.
Expertise in Agile methodologies, digital solutions, and product management.
Deep understanding of customer behavior, market trends, and data-driven decision-making.
Experience driving digital adoption, automation, and omnichannel strategies.


Minimum Qualifications, Knowledge and Experience


Bachelor’s degree in Business, Marketing, IT, or a related field (Master’s degree preferred).
10+ years of experience in business channels, digital transformation, sales, or distribution management.
Strong background in Agile execution, with experience leading teams of Scrum Masters and Product Owners.
Proven expertise in digital banking, fintech, telecom, or e-commerce platforms.