Job Purpose Statement

NCBA Insurance Company’s Business Development Officer (BDO) for Alternative Channels focuses on identifying and developing new distribution methods, such as digital platforms and partnerships. This role involves innovating strategies to reach untapped markets, collaborating with marketing teams to create campaigns, and adapting insurance products for different customer segments. The BDO ensures seamless integration of alternative channels with existing operations and tracks performance metrics to optimize business growth.

Ideal Job Specifications

Academic:


Bachelor's degree in marketing/insurance or business from a recognized institution.
Insurance Technical Qualifications CII/ACII or AIIK.
Marketing professional qualifications – desired
Insurance Industry knowledge including underwriting concepts, local practices and processing essentials.
Proficient in CRM and IT applications widely used for business


Desired Work Experience:


Over 5 years relevant experience in Insurance and other financial services, with a minimum 3 years in related marketing/BDO role.
Demonstrate experience driving growth through innovation – use of data analytics and insights in decision making.
Experience in building relationships and influence with diverse cultures