PURPOSE & IMPACT ON ORGANIZATION: 


Contribute to meeting or exceeding store sales and profit targets by: 
Ensuring the efficient and effective implementation of the global visual merchandising direction in assigned store. 


KEY RESPONSIBILITIES: 

Communication: 


Cascade information given by Market VM manager to SM and Store staff through Training and meetings. 
Participate in team meetings and team huddle to understand needs, delivery of stock and Sales and retail KPI analysis in order to drive sales through VM 
Give feedback to the RBO on Stores’ needs after discussing with SM. 


Merchandising Display: 


Ensure store complies with Global standards and guidelines to provide a pleasant shopping experience to all consumers 
Ensure all windows are presented to a high standards including mannequins dressing and positioning, lighting direction, cleanliness, steaming and price communication 
In charge of creating clear Shop –In-Shop’s to emphasize category presentation 
Ensure correct use and positioning of In-Store Communication Tools 
Dress in-store mannequins and place props correctly 
Apply and maintain Retail Standards 
Daily audit using adidas VM compliance Checklist 
Monthly submission on VM Compliance Tool including taking and uploading pictures into the system 
Update weekly the Space Management Tool floor plan and fixture allocation based on product presentation movement.
Weekly analysis of Space Management Results with SM and draft common action plan 
Night shift: campaign change (Lead in-store VM team by example, organize their work time and tasks) 


In-store VM Training: 

Train co-workers on: 


Global Visual Merchandising standards and guidelines, including folding techniques, different hanger types, size order and size curve, steaming and merchandise presentation standards as well as the use of size cubes and size stickers 
“Getting to know your stores” and wall configuration - Train the Trainer 
Enhancing consumer journey 


VM Reporting: 


Keep up to date on competitor analysis as well as current and upcoming fashion trends across the store location area.
Communicate information to Market VM Manager 
Identify and communicate store needs fixtures/ ISC to Market VM Manager 
Other duties as requested by SM/Market VM Manager 


Equipment control: 


Returns and correctly stores unused equipment including fixtures, mannequins, props & graphic frames 
Manage fixtures with care to avoid damages 
Is familiar with health and safety issues 


Customer service and operations tasks (part time VM Champion): 


Execute the Brand Customer Service standards to meet or exceed customers’ expectations 
Be a Brand Ambassador, consistently exhibiting the Brand Attitude and Values 
Use Seasonal Brand and product knowledge effectively during sales interactions 
Communicate product features and benefits and unique selling points clearly to address customers’ needs and strengthen their connection to the Brand 
Minimize loss in both, the stockroom and the sales floor 
Perform all store operations in a safe, effective and efficient manner 
Collaborate productively and respectfully with team members 
Complete all applicable training programs and effectively apply the learning on the job 
Seek coaching and learning opportunities to continually improve your performance 


 KEY RELATIONSHIPS: 


Consumers 
Peers / Supervisor 


KNOWLEDGE, CAPABILITIES AND EXPERIENCE: 


Interest in fashion & sports desirable 
English-skills beneficial 
Organized and detailed oriented 
Is able to follow directives 
Good numeracy, literacy, verbal and written communication skills 
Self - motivated 
Work as a team 
Effective problem-solving abilities 
A good eye for style, coordination and attention to detail 


 MINIMUM QUALIFICATIONS: 


High school education 
Fluent in local language – verbal and written 
ARP level 
1 year of visual merchandising experience is preferred
  • Sales
  • Marketing
  • Retail
  • Business Development