Communication Training Objectives
Overall Objective

Undertake an internal audit of the consortium members organisation’s communication approach.
Develop communication strategy and plan of actions for the three consortium members (RACIDA), St. John Ambulance of Kenya, and Merti-Integrated Development Programme (MID-P)
Develop different communication tools for different audiences to each consortium members
Support consortium members to develop their own communication strategies by building on the existing draft consortium communication strategy that was developed by the members.
Build the overall capacity for managing the communication of the consortium members; continued learning.

Outputs and Deliverables
The following deliverables are expected for the tasks mentioned:
Identification of strengths, weaknesses, and areas of improvement of the organization's overall communication strategy:

A comprehensive report on the organization's communication approach/strategy that highlights the strengths, weaknesses, and areas of improvement
A SWOT analysis that assesses the organization's current communication strategy
Recommendations for improvement and areas that need further development
Undertaking an internal audit of the organization's communication:
A comprehensive report on the organization's internal communication systems and processes
An analysis of the effectiveness of the communication systems in place
Recommendations for improvement and areas that need further development

Development of a communication strategy and plan of action:

A communication strategy and plan of action that is tailored to the organization's needs and goals
A detailed roadmap that outlines the steps required to implement the communication strategy
Clear timelines and measurable objectives that ensure the successful implementation of the strategy

Assessment and review of communication tools, target audiences, and messages; make recommendations and propose measures for improvement:

A comprehensive review of the organization's communication tools, target audiences, and messages
Identification of gaps and areas that need improvement
Recommendations for the most effective communication tools, target audiences, and messages

Taking concrete measures to close gaps in the current communication strategy or its implementation in accordance with priorities and resources:

Explicit action points that outline the steps required to close gaps in the current communication strategy.
A timeline and resource allocation plan that ensures the successful implementation of the action points
Recommendations for the most effective communication tools, target audiences, and messages

Reaching out effectively and getting messages across to different target audiences using the most relevant tools and messages:

A comprehensive communication plan that outlines the best ways to reach out to different target audiences
Clear guidelines on how to use the most relevant communication tools and messages
A plan for monitoring and evaluating the effectiveness of the communication plan

Building the overall capacity for managing the communication of an organization; continued learning:

A capacity-building plan that outlines the steps required to improve the organization's communication management skills
Recommendations for training and development programs that can improve communication skills
A plan for monitoring and evaluating the effectiveness of the capacity building plan.

Duration of Assignment

The consultant should be available to start work from April 2023 and should plan on completing the assignment within three weeks from the time of contract signing.

Qualifications and Experience of Consultant
The freelance consultant/consultancy firm must have the following experience and expertise:

Possess a degree in Journalism/ Communication or a relevant field from an accredited university.
At least five years of experience working on similar projects.
Ability to showcase previous similar trainings done.
Demonstrated experience working in the pastoral community setup.
In-depth knowledge of and experience working in Isiolo, Mandera, Embu, Kiambu, and Nairobi.
Fluency in English and Kiswahili is required. Knowledge of other relevant local languages is desirable.

Application requirements

Submit a technical proposal detailing the understanding of the assignment, proposed methodologies, expected activities, and deliverables with a work plan/timeline (in PDF format).
Submit a financial proposal in KES only. The financial proposal should detail the professional fees and other necessary costs to complete the assignment.
Provide a detailed CV of the professional working on the consultancy project.
Provide referees from a former line manager/HR Officer for your last 3 contracts.
Provide work certificates on letter heads
If applying as a firm, a certificate of Incorporation/Business Registration must be provided.
Submit a valid tax compliance certificate.
The individual/firm consultant must not be black-listed or sanctioned by any government or institution.
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