Scope of Work

The Digital Marketing Freelance Super Agent will be expected to deliver the following:


Onboard an agreed-upon number of graduates for a 6-week apprenticeship program where you will mentor and link them with gigs to kick-start their earning journey.
Support graduates in landing new jobs through job linkages, such as shared contracts, subcontracting, or introducing them to... potential clients.
Develop a structured mentorship program that will ensure that graduates: 
Practice the skills learnt to be at par with industry standards,
Work on gigs under your guidance to attain the required standards 
Work independently on allocated gigs  
Learn how & work on finding gigs independently 
Review their portfolios and platform accounts to ensure they align with the graduate skills and market standards
Provide continuous coaching and upskilling to the graduates in line with the industry needs


Transition Month 


Mentor the graduates over a transition period of 1 month to acquire gigs independently and evaluate their work before submission to clients 
Provide the graduates with complementary job linkages over the transition period to help them attain their earning target  
Conduct follow-up and support sessions for graduates who may be struggling to secure their first independent gig. 
 Create a structure for peer mentorship of the upcoming cohorts 


Monitoring and Reporting


Develop a monitoring and reporting framework in collaboration with Generation Kenya to track the progress of graduates during the attachment period.
Provide Biweekly updates on the progress of the graduates on an agreed-upon template
Participate in regular check-ins with the Generation Kenya team
Collaborate with the Generation Kenya team to identify and address training quality issues and emerging challenges.


Deliverables


The Digital Marketing Freelance Super Agent will be required to deliver the following:
A detailed apprenticeship work plan outlining the weekly engagement plans, work delivery support structures, and a transition plan for the learners
Direct Job Linkages and Mentorship to the mentees during the apprenticeship phase. 
Periodic expert-led mentorship sessions for learners.
Bi-weekly progress reports on graduates during the attachment period.
A final post-apprenticeship report.


Duration of Engagement

The engagement will run for a period of six months, renewable upon mutual agreement and performance.

Qualifications and Expertise Required

The ideal Digital Marketing Freelancer Super Agent should:


Be an active digital marketing freelancer for at least 2 consecutive years with earnings over $10,000
Demonstrate consistent success on recognized platforms or direct client engagements 
Possess the ability & availability to mentor and commit to a structured engagement schedule
Be open to providing graduates with paid gigs
Have a good command of communication tools (e.g., Zoom, Google Meet).
Demonstrate a willingness to support graduates in achieving the set metrics. more

To support these efforts, Generation Kenya seeks two SMO Mentorship Assistants to coordinate and track the pilot’s activities on the ground.

Mentor Recruitment & Engagement


Support the identification and onboarding of suitable mentors
Maintain a mentor database and communication schedule


Mentor-Mentee Pairing & Relationship Management


Use established criteria to match mentors... and mentees
Monitor the quality and consistency of mentor-mentee interactions
Resolve issues such as mismatches or disengagement in real time


Mentor Meet-Up Coordination


Organize and facilitate group mentor-mentee meetups aligned with the pilot strategy.
Provide logistical and facilitation support for physical mentorship sessions.


Data Collection & Tracking (Mentorship Impact Study)


Track mentorship frequency, session topics, feedback, and mentee progress
Support the administration of surveys and structured feedback tools
Work closely with the M&E team to ensure data integrity and timely reporting


Monitoring, Troubleshooting & Reporting


Serve as a real-time point of contact for mentors and mentees
Identify and address emerging mentorship challenges
Document lessons learned, insights, and feedback to support strategy refinement


Required Qualifications and Experience:


Alumni of Generation Kenya’s SMO program with workplace experience
Excellent Microsoft Excel skills
Proven leadership abilities and the ability to coordinate people and activities
Strong interpersonal and communication skills
Passion for mentorship and helping fellow youth succeed
Reliable, organized, and able to work independently with minimal supervision
Comfortable with basic reporting and data collection
Fluent in Kiswahili and English; local language proficiency is a plus
Availability to travel within the coastal region for mentorship activities


Core Competencies:


Youth-centered approach and commitment to equity and inclusion
Organizational and planning skills
Comfort with mentorship tools, simple data entry, and reporting
Cultural sensitivity and the ability to build rapport with mentors and factory partners more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more

Are you currently working in retail? Roles like line attendants, sales, cashier, merchandiser, operations manager, stock controller, data clerk, or team leader?

We are looking for passionate volunteer mentors to guide our new Retail Sales Associate Program graduates 


Virtual Mentorship
3 months | 6 sessions only
Simple reporting via Google Form
Airtime support provided after each... session more