PURPOSE OF THE JOB:

Provide the strategic direction for a portfolio of brands.
Development of the Category Strategy, for a portfolio of brands, and Annual Brand Plans,
encompassing the whole mix and ensure that this is fully implemented to time and budget.
Drive volumes, market share, relative price index and net contribution for the portfolio of brands.

PRINCIPAL... ACCOUNTABILITIES:

Achievement of top line, market share and bottom line targets for the brands.
Formulating and deciding brand strategy, including brand map, positioning & communication.
Preparation, implementation and review of medium/long term marketing strategies (ATL/BTL).
Manage insight led brand or innovation development.
Should be able to synthesize multiple data points (qualitative / quantitative research).
Strong ‘Shopper experience’ :Designing and implementing trade specific schemes, product
display drives with merchandising and consumer promotions
High on execution / project management.
Complete P&L Responsibility of brands.

Strengthening brand equity & leveraging the same.

Able to track brand health, category attractiveness etc through effective market research, on a regular basis.
Developing consumer/ segment specific initiatives to drive equity
Ensure coherent and consistent brand communication and regular reviewing of the same

Category / Portfolio management

Product portfolio enrichment through new product development & launches with appropriate marketing mix and retail activation.
Pricing Strategy.
Analysis of economic and consumer trends and conducting competitor analyses to make entry strategy for new propositions.

Efficient utilization of brand support budget

Deciding the annual brand budgets based on annual brand plan and optimizing budget usage.
Excellent resource networking: Efficient media/ agency management within budgetary guidelines.
Collaboration with stakeholders & developing marketing talent (internal).
Extensive team relationship management & collaboration with internal stakeholders (marketing team, R&D team, Supply chain team etc).
Proposing & ensuring relevant training inputs flowing out of PM process for marketing function capability development.

QUALIFICATION/ SKILLS REQUIRED

The ideal candidate should have Master's degree in Business Administration (Major- Marketing) would be a plus.
7+ years of experience in FMCG Sales and Marketing function, with stints/ exposure to brand roles/ market and innovation research / product design/ marketing communication in FMCG sector.
The incumbent should be strong on business orientation, execution of change projects (project management), analytical capabilities and knowledge of marketing best practices relevant to the industry.
The incumbent should have led a team and acquired well-developed ability in influencing senior business leaders. more

Responsibilities

Achieve growth and hit sales targets by successfully managing the sales team.
Design and implement a strategic business plan that expands company’s customer base and ensure it’s strong presence.
Own recruiting, objectives setting, coaching and performance monitoring of sales representatives. Build and promote strong, long-lasting customer relationships by partnering with them... and understanding their needs.
Present sales, revenue and expenses reports and realistic forecasts to the management team.
Identify emerging markets and market shifts while being fully aware of new products and competition status.

Requirements and skills.

Degree in business administration or a related field.
Successful previous experience as a sales representative or sales manager, consistently meeting or exceeding targets.
Committed to continuous education through workshops, seminars and conferences.
Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization.
Proven ability to drive the sales process from plan to close.
Strong business sense and industry expertise.
Excellent mentoring, coaching and people management skills more

PURPOSE OF THE JOB:
Responsible for internal and external reporting, financial planning, product and channel profitability, statutory compliance and tax, finance controls
PRINCIPAL ACCOUNTABILITIES:

Responsible for managing audits and reporting; Internal and external.
Ensure compliance with policies; local and international and government regulations.
Ensure tax compliance; VAT, Excise,... PAYE, corporate tax, transfer pricing.
Manage Internal controls by ensuring systems and process compliance (offline and online) Audit master files and GL accounts reconciliations.
Accounts receivable management; Debt management, set and adhere to credit limits for customers.
Accounts payable management; set credit terms, manage accruals and reconciliations.
Cash flow management; Manage and follow up on collections, payout, bank balances, overdrafts.
Member of EA Finance Leadership Team.
Manage all Finance risks.
Budgeting and forecasting; Evaluating previous budgets, expenditures to develop and implement future budgets.
Work with Business Unit heads to build their annual budgets and forecasts.
Provide detailed analysis and commentary on cost center results.
Coordination of month end close.
Monitoring of BTL and ATL spends and overhead costs.
Profit and loss management. Analyzing the performance and proposing action plans to improve profitability and cash generation as well as corrective action plans as needed.
Product and channel pricing, terms and profitability.

QUALIFICATION/ SKILLS REQUIRED

Bachelors Degree in Finance/Accounting/Economics/Financial Planning/Business Administration/Finance Related Course.
CPA-K/ACCA
10 years’ varied finance related experience at least 5 at Senior Level
FMCG experience
Good ERP systems knowledge more

Risk Management & Internal Controls

Put Risk Matrix in lace across East Africa Markets .
Drive accountability and closure of all mitigating actions
Conduct regular spot checks
Conduct monthly review of all functional checklist Prepare audit plans for all internal controls (including business policies review)
Prepare audit working paper/testing template for all processes under review
Carry... out field review of control evidence/ back up, documentation and run internal reports.
Track implementation of internal/ external audit recommendations and risk footprints actions follow up.
Support the CFOs on delivery of the Governance meetings & review of Business, Compliance & Fraud risks.

Internal Assurance

Provide support in monitoring timely and appropriate implementation of internal audit, external audit, spot checks etc actions and reports progress to the CFOs
Champion CFO & Functional checklists through monthly review of backups and documents and reporting on findings
Conduct and drive internal assurance activities (spot checks, audits) in accordance with the annual plan

EDUCATION & QUALIFICATIONS
University Degree
Qualified Accountant with certification

Min 5 years Governance, Controls & process improvement experience with proven integrity
Ability to hold and drive accountability across all levels
Proven ability to facilitate, persuade, influence, and build credibility with all levels and all functions
Sound IT knowledge in the use of outlook (Excel, Microsoft dynamics, word, and PowerPoint) Working knowledge in Microsoft Dynamics
Self-driven with good communication and presentation skills more