Responsibilities


The Brand Manager is responsible for understanding and gathering consumer insights and market research, specifically what drives TOM awareness, brand salience and per capita consumption.
They work closely with the Marketing Manager to contribute to the annual business plan by creating, planning and executing brand initiatives, the advertising plan, new products and... packaging launches whilst ensuring the brand is portrayed in the right way.


Requirements


Bachelor’s degree, ideally in Marketing or Business.
FMCG brand marketing skills, knowledge and experience.
Clear understanding of competitor activity and consumer behavior in a brand and FMCG context. Generates consumer insights and translates them into successful brand initiatives.
Implements the business strategy successfully, while managing associated changes and people processes. Strong analytical ability and commercial acumen to understand financial statements and market trends.
Effective negotiation and interpersonal skills.
High standard of integrity with a passion for the brand and commitment to Red Bull values.
An entrepreneurial ‘can-do’ attitude facilitated by continuous learning and application of appropriate ‘best practices’.
Ability to focus and follow through on priorities and deliver quality results.
Experience in managing people and teams.
Experience in managing budgets. more

"Musketeers" have always been the main volume contributors, trial generators and sparks, creating kindred spirits in the On Premise environment, such as bars, restaurants, events, clubs and hospitality. As the face of the brand and the indispensable consultant to their On Premise territory, they are responsible for identifying business opportunities in new On Premise playgrounds to leverage brand... image and drive both current and future sales of Red Bull's product portfolio.


RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

Red Bull Ambassador


Establish and nurture relationships with key influencers, industry players and business partners (including, but not limited to, outlet owners/managers, bar staff, distribution partners, promoters, agencies, etc.)
Build affinity and understanding of the Red Bull brand and products within your network.
Be seen as the credible, reliable and knowledgeable face of Red Bull On Premise.
Deliver excellence with Red Bull's premium brand image in all activities and execution.


The Entrepreneur of the Territory


Know your territory like the back of your hand.
Follow the company's strategy, create innovative measures and lay the foundation in areas where Red Bull will exploit its full potential in the future.
Master the On Premise universe by staying on the cutting edge of industry knowledge, trends and new opportunities (accounts, occasions, consumers).
Manage internal and external resources (materials, tools, budget) to drive efficiency and effectiveness.
Collaborate with internal (especially on premise- and culture- marketing) and external stakeholders (artists, promoters, agencies, creatives) to leverage business success
Deliver premium execution and creative value-adds to enhance Red Bull's brand image and increase consumption at events (Red Bull events, 3rd party such as para-gastronomy and festivals)


Indispensable Business Consultant


Build and maintain long-lasting collaborations with key stakeholders.
Negotiate win/win partnership agreements which add value to both Red Bull's business and customer's business.
Leverage your impressive communication, sales and marketing ability to keep Red Bull number one On Premise.
Drive and expand the business by identifying the right sales and marketing occasions in which Red Bull should be present (brand, product).
Turn insights into impactful programmes to drive sales and leverage the Red Bull brand image.
Measure success by diligently tracking, analysing and reporting on performance and areas of growth and opportunity.


EXPERIENCE

Your areas of knowledge and expertise that matter most for this role:


Matric required
University degree preferred
Sales and Marketing experience preferred.
Previous experience working in the hospitality, night-life and/or FMCG industry preferred.
Basic market knowledge and integration into local On Premise industry and community is beneficial.
Self-motivated and ability to work independently in a high energy, fast-paced, field-based environment.
Strategic, innovative, commercially aware (shows understanding of sales and finance processes).
Strong planning, prioritisation and organisational ability.
Strong analytical ability (analyse sales and customer data).
Street smart. Know what's going on in the streets – understand all groups of people, what every type of person has to deal with daily and know how to act around them. 
Self-aware and able to adapt communication, presentation and professional appearance according to audience and scene. Excellent communication, active listening skills and the ability to negotiate. 
Ability to work flexible hours (including nights and weekends).
Full working knowledge of IOS and MS Office. more

The Red Bull South Africa Operations Manager is an integral part of the organization, leading a top performing team, and partnering with business to deliver on excellent execution and continued growth.
This role is responsible for ensuring the timely supply of top-quality products to the market (finished goods and visibility items) and providing services that reflect the premium Red Bull brand,... at optimized costs.
The Operations Manager will oversee the supply chain with the immediate objectives of transparency, flexibility, sustainability and efficiency, following an end-to-end approach. In addition to this, the role will be held accountable to deliver realistic plans to properly manage resources, capacities, materials and budgets and plan, execute and finalize procurement strategies for goods and services spend across the business.
The successful applicant will be responsible for implementing Red Bull standard operations processes and improving and developing existing processes in conjunction with Red Bull HQ.
The aim of the role is to develop and execute state-of-the-art operations and anticipate future needs of the organization.


RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

Collapse all

MANAGEMENT


Drive the efficiency and effectiveness mind-set in the organization.
Effectively communicate with all Red Bull stakeholders (internal, external & HQ) to understand their needs and support them in the most efficient way for the company. This includes customers, industry and trade associations.
Engage with key customers to build trust and establish joint continuous improvement projects to optimize service levels, quality, and costs. (e.g. build, maintain and develop customer collaboration platforms with top customers for planning and supply chain processes).
Create and own the operations business plan to ensure synchronization to global, regional and country strategy.
Ensure that all tasks are carried out by a capable, engaged and motivated team, ensuring growth and development opportunities where applicable.
Have a deep understanding and proper documentation of the processes & systems landscape and assurance of the international Red Bull standards.
Accountable up-to-date and accurate data in the relevant Red Bull systems.
Ensure in-time reporting of KPIs to HQ and to internal stakeholders defining appropriate reporting requirements for the market (e.g.: Dashboard, etc.).


PLANNING


Responsible for the Sales & Operations planning process in the organization to ensure proper forecasting and inventory management, including order cycle of finished product and POS materials purchased from Red Bull HQ.
Own and drive portfolio management (incl. product lifecycle and post launch evaluations) within the local organization. Challenge status quo and critically review current product portfolio. Act as the gatekeeper when it comes to product launches, phase outs.


LOGISTICS


Hold a deep understanding and monitoring of all costs occurring in the operational area and implementation of cost saving initiatives considering both internal (Red Bull group) and external benchmarks to ensure appropriate cost structures.


PROCUREMENT


Ensure effective and efficient management of local service providers, including the responsibility of defining and adjusting related SLAs to adapt them to the constant changes of business requirements. This includes constructive feedback to HQ for service providers managed centrally, with impact in local organizations.
Develop, implement and centrally store all purchasing policies, outsource guidelines and procedures (bid proposals, qualify of vendors, requirements documentation,) in conjunction with HQ and all departments, adhering to specific requirements.


QUALITY


Ensure that quality standards, as defined by Red Bull HQ are implemented, published internally and executed in the local organization. Strengthen the quality awareness within the local organization, supporting with regular quality onsite audits (warehouse), reviews (quality KPI´s) and training sessions.


RISK MANAGEMENT, SUSTAINABILITY AND HEALTH & SAFETY


Report on developments regarding risks and opportunities occurring of political/public measures in the field of sustainability to Red Bull HQ on a regular basis and take ownership of all sustainability groups in trade/industry associations. This includes supporting Marketing and On-Premise in organizing recycling concepts for Red Bull events.
Manage & lead implementation and execution of national Health & Safety regulations in the local organization.
Be the local sustainability ambassador for global and local guidelines / projects.


EXPERIENCE

Your areas of knowledge and expertise that matter most for this role:


Proven track record of strategic business integration cross functionally.
At least 7 years' experience in the area of Operations within an international supply chain, in a group context.
High levels of energy, motivation and drive.
Strong leadership skills and the ability to motivate and lead teams.
An entrepreneurial ‘can do’ attitude facilitated by continuous learning and the ability to apply ‘best practice’.
Experience in project management.
Hands-on professional.
Detail orientated.
Proactive, continuous improvement and quality minded.
Working knowledge of SAP R/3 and IBP is a strong plus.
Excellent MS Office skills (Excel, Word and PowerPoint are essential). more

Based in our Johannesburg office, the Field Marketing Manager (FMM) is responsible for building the local face of Red Bull in Pretoria, North West, Limpopo and Mpumalanga in the most relevant way and in line with the global and national strategies and priorities. They build strong local networks including opinion-leaders and key influencers both online (social media) and offline.
They create and... implement marketing initiatives in the four key pillars of the marketing mix (Consumer Collecting, Sports, Culture and Communications) leveraging On Premise, Off Premise and New Business opportunities and encompassing local needs and specificities and therefore impacting the heart of local consumers, ultimately leading to the successful development of the business.
The Field Marketing Manager is constantly out "in the field" to make things happen, this is not an "office" job.


RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

Strategic Direction


Infuse global and national priorities, strategies and the Red Bull philosophy in the field.
Ensure top-notch understanding of the consumer in various fields.
Define and execute ideas and programs which build brand image and increase understanding of the product functionality.
Deliver the annual approved business plan for the region.


Local Pride


Create and support relevant local key events, scenes and marketing opportunities.
Build a top-notch network and sustainable relationships with local key influencers.
Leverage the Event Vehicle program in the right way.
Ensure that every consumer experience with the brand is a positive one.


Marketing Innovation


Understand the latest generational trends by being close to our consumers.
Create new and innovative ideas that bring the brand to life, tapping into local networks and scenes.
Ensure digital and social media sit at the heart of every field marketing activity.


Enabling Structure


Source, hire, train and manage a team of FMSs who fit the brand.
Set regional objectives and clear goals to ensure accountability.
Identify and nurture key talent for the potential space-to-shine opportunity.


Driving Efficiencies


Implement and uphold a clean logistical system for warehousing and infrastructure.
Develop and manage the regional budget.
Build smart and mutually beneficial partnerships.
Coordinate with agencies and specialized companies.


EXPERIENCE

Your areas of knowledge and expertise that matter most for this role:


5 years marketing experience preferably in sports/events or culture marketing or in the field.
Minimum 3 years experience of line management with expertise in hiring, training, administration and motivating teams.
Ideally, experience in working with commercial teams – general sales or trade marketing. 
Proven background in negotiation and management of budgets.
A ‘connector’ who has excellent communication and networking skills, who can open doors and excite people for an idea.
Strong leadership, planning and project management skills.
Strong understanding of youth culture in sports and culture in the region.
A creative marketer with depth in brand understanding, innovation at the heart who puts new ideas into practice fast.
Ability to multi-task and work in cross-functional teams with different objectives and personalities.
Excellent communication skills, orally and in writing, including presenting and training abilities, and the ability to seamlessly blend in with a diverse audience.
Valid Drivers License more

About the job


The Brand Manager is responsible for understanding and gathering consumer insights and market research, specifically what drives TOM awareness, brand salience and per capita consumption.
They work closely with the Marketing Manager to contribute to the annual business plan by creating, planning and executing brand initiatives, the advertising plan, new products and packaging... launches whilst ensuring the brand is portrayed in the right way.


All the responsibilities we'll trust you with:



Consumer Insights and Market Research


Turns data into compelling insights which are actionable and relevant, and ensures these insights are addressed through adequate ideas and plans. With a focus on the younger segment of the target group, monitors the consumer’s perception about brand and products in social media.


Brand Management


Trains and supports marketing peers as well as on/off premise and trade marketing with their projects. Supports the Marketing Manager conducting impromptu brand training. Collaborates & ensures synergy on any trade/marketing initiatives. Builds and provides training on new cross-functional tools, such as sales/marketing programs or trade marketing. Works closely with the Marketing Manager, regional team and International HQ specialists to share learnings, best practices, to align plans, share latest updates and insights. Continually re-applies successful models. Instigates and participates in creative sessions to develop tactics and assesses best practice case studies. Delivers the brand part of the business plan. Sustains or strengthens the brand part of the trial and awareness study; past 4 week/12 month consumption, TOM awareness and brand salience.


Advertising and Creative


Creates branding and through the line communication for specific marketing projects in strong collaboration with the respective marketing functions. Develops and implements the ideal country-specific advertising plan ensuring international and local learnings, taking best practices in to consideration and with the right level of digital and social media integration. Works closely with the Digital Manager to amplify the impact of advertising on own, earned and paid media channels. Controls creative and media agencies to ensure correct contractual set-up and strong working relationships to deliver world class creative output. Manages the media agency with prudence, to ensure a best possible value-for-money advertising plan.


Product and Packaging Innovation


Leads and manages solid product launches together with sales, finance and other marketing functions and acts as the key contact for Red Bull HQ. Understand which packaging solution addresses country-specific needs, as well as leads and manages the launch proposal. Collects all learnings to share locally and with International HQ.


General Management


Supports the Marketing Manager to develop and implement the annual business plan. Prepares, together with the Marketing Manager, the annual plan and financial budgets/P&L in co-operation with the marketing and sales team. Manages and maintains the agreed budget. Builds a strong, transparent, trusty partnership and cooperation with management and personnel.


Your areas of knowledge and expertise that matter most for this role:


Bachelor’s degree, ideally in Marketing or Business.
FMCG brand marketing skills, knowledge and experience.
Clear understanding of competitor activity and consumer behavior in a brand and FMCG context. Generates consumer insights and translates them into successful brand initiatives.
Implements the business strategy successfully, while managing associated changes and people processes. Strong analytical ability and commercial acumen to understand financial statements and market trends.
Effective negotiation and interpersonal skills.
High standard of integrity with a passion for the brand and commitment to Red Bull values.
An entrepreneurial ‘can-do’ attitude facilitated by continuous learning and application of appropriate ‘best practices’.
Ability to focus and follow through on priorities and deliver quality results.
Experience in managing people and teams.
Experience in managing budgets. more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the... Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere. 

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
BE A PRODUCT AND BRAND AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on your Social Media handles via authentic content.
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role.
Share ideas and collaborate with the team through regular face-to-face and online interaction.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Contribute to develop the media business by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

Excellent communication skills
Charismatic, energetic, positive and outgoing personality
Highly approachable and social with the ability to relate to different people in many occasions
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
Ability to manage part-time work & studies and ideally available to work some evenings and weekends
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
Connected with a variety of influential groups and individuals on campus
Passionate about the Red Bull brand and product
Driver’s License preferred
Event/project management skills and affinity to work ‘behind the scenes’
Great team player
Available to flexibly work part-time, including evenings and weekends more

The Field Marketing Manager (FMM) is responsible for building the local face of Red Bull in their field in the most relevant way and in line with the global and national strategies and priorities. They build strong local networks including opinion-leaders and key influencers both online (social media) and offline.
They create and implement marketing initiatives in the four key pillars of the... marketing mix (Consumer Collecting, Sports, Culture and Communications) leveraging On Premise, Off Premise and New Business opportunities and encompassing local needs and specificities and therefore impacting the heart of local consumers, ultimately leading to the successful development of the business.

The Field Marketing Manager is constantly out "in the field" to make things happen, this is not an "office" job.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Strategic Direction and Rightness of Brand Priorities

Strategic Direction and Rightness of Brand Priorities
Infuse global and national Red Bull priorities, strategies and the Red Bull philosophy in the field focusing on building a local face of our global brand.
Ensure top-notch understanding of the consumer in various fields across the region which forms the basis of local idea generation and execution.
Define ideas and programs which build brand image and increase understanding of the product functionality on a local level (working closely with National Marketing Specialists).
Be the regional intelligence, sharing market insights (consumer insights, competitors, etc.) with the national team.
Work in conjunction with the regional sales team to build mental availability hand in hand with the physical availability within On Premise, Off Premise and New Business environments and ensuring the product is at arms reach in every field marketing activity.
Deliver the annual approved business plan for the region.
Drive relevance across a variety of consumption occasions and moments of need through tailored messaging, amplification of occasion campaigns and activating the right big moments in the region.
Set the regional communication strategy together with national specialists based on national programs and regional priorities in order to boost local output.
Work cross-functionally, managing internal and external requests in line with the annual business plan priorities.

Premium Appeal of Local Pride

Create and support local key events, scenes and marketing opportunities in line with Red Bull brand values and relevant to the local consumer and media landscape, with a focus on participation.
Ensure that every consumer experience with the brand is a positive one thanks to love for the detail and premium execution at events and all other field marketing activities.
Always have the “consumer” and “brand” eye in every single initiative and ensure we talk to the consumer in the most effective and efficient way with a strong focus on digital and social media, while ensuring that all the communication stays within the brand equity.
Add value to selective 3rd party events by determining the appropriate level of Red Bull brand support and branding with the objective of increasing brand visibility and product usage in relevant scenes.
Build a top-notch network and sustainable relationships with the key influencers of the region (local authorities, local sport and cultural opinion leaders relevant to our target, entrepreneurial and start-up communities, media outlets (TV, radio, print, digital and social media)).
Incorporate Red Bull athlete activations in your plans and build smart 360 plans to amplify reach.
Continually re-apply global, national and regional best practices when and where it makes sense.
Activate content of the Red Bull Media Network by identifying the right opportunities and contribute ideas & concepts.
Foster a premium and aspirational local face of the brand on Red Bull's local social media owned channels.
Leverage the Event Vehicle program in the right way to excite and surprise consumers.

Marketing Innovation

Understand the latest generational trends by being close to our consumers and talking to our networks in the different scenes.
Involve the local team in idea generation for the field and capitalize on their personal university lifestyle to identify technology/digitally/socially driven consumer trends early.
Create new and innovative ideas that bring the brand to life, tapping into local networks, scenes and opinion-leaders, and execute these ideas with the right balance between the 4 pillars of the marketing mix, based on the knowledge and ownership of your region and the global and national priorities.
Ensure digital and social media sit at the heart of every field marketing activity. Identify and selectively support cross-marketing opportunities (with sales, marketing and Red Bull Media House).

Driving Efficiencies

Implement and uphold a clean logistical system for warehousing and infrastructure to ensure having the right tools and management in place to support the local needs, succeeding in premium appearance.
Develop and manage the regional budget with the support of the line manager and national specialists.
Constantly identify cost saving opportunities and other efficiencies for the company in the region.
Manage field expenses and general administration.
Build smart and mutually beneficial partnerships by working with other brands, organisations and networks that bring added value such as expertise, networks, goods, budget or facilities.
Outsource local media-related activities to the right regional experts to maximise outcome. Coordinate with agencies and specialised companies when outsourcing event logistics.
Share best practices on Collaboration.

Your areas of knowledge and expertise that matter most for this role:

Ideally 3 years marketing experience preferably in sports/events or culture marketing or in the field.
Minimum 3 years experience of line management with expertise in hiring, training, administration and motivating teams.
Ideally, experience in working with commercial teams – general sales or trade marketing. 
Proven background in negotiation and management of budgets.
A ‘connector’ who has excellent communication and networking skills, who can open doors and excite people for an idea.
Strong leadership, planning and project management skills.
A continual understanding of consumer trends and insights (digital, trends, University life, moving patterns). Strong understanding of youth culture in sports and culture in the region.
A creative marketer with depth in brand understanding, innovation at the heart who puts new ideas into practice fast.
Ability to multi-task and work in cross-functional teams with different objectives and personalities.
Excellent communication skills, orally and in writing, including presenting and training abilities, and the ability to seamlessly blend in with a diverse audience.
Valid driver's licence more

The Field Marketing Specialist (FMS) supports the Field Marketing Manager (FMM) in building the local face of Red Bull in their field in the most relevant way and in line with the global and national strategies and priorities.
They work with the FMM to build strong local networks including opinion-leaders and key influencers both online (social media) and offline. They help to create and... implement marketing initiatives in Student Marketing, Sports, Culture and Communications.
They leverage sales opportunities and encompass local needs and specificities and therefore impact the heart of local consumers, ultimately leading to the successful development of the business.
The FMS is constantly out ‘in the field’ to make things happen, this is not an ‘office’ job. Depending on their profiles and the needs of the region, FMS responsibilities vary considerably.

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Strategic Direction

Responsible for a selection of marketing pillars among University, Sampling, Sports, Culture and Communications.
Drive awareness among consumers and relevant scenes.
Drive consumer trial through activities in line with brand values.
Drive relevance across a variety of consumption occasions.
Successfully execute program fundamentals in a truly tailored way

Executional Excellence

Support the FMM in creating and supporting key events, scenes and marketing opportunities.
Identify local heroes in relevant Red Bull scenes.
Support in upholding a clean logistical system.
Always have the “consumer” and “brand” eye in every single initiative.

Marketing Innovation

Develop, own and execute new ideas that are locally relevant.
Identify and selectively support cross-marketing opportunities.
Understand the consumer landscape and lead the creative process for a constant flow of new ideas.
Participate in the creation of new and exciting local relevant stories.

Enabling Structure

Drive efficiencies in our programs, using the right tools.
Maintenance and management of program tools.
Source & hire with no compromise brand fit Student Marketeers.
Lead and inspire a team of part-time employees.

Your areas of knowledge and expertise that matter most for this role:

Understanding the core scenes in the region and has strong networking skills.
Has already built and sustained personal relationships in core scenes (Culture, and/or Sports etc.)
Experience in leading teams and managing people.
A strategic thinker who takes initiative and ownership and “makes things happen”.
Leadership, motivation and team skills.
Strong analytical, planning, budgetary and project management competencies.
Creative mind with a track record of putting new ideas into practice and assessing results.
Excellent communication skills, including presenting and training abilities.
Valid Driver's License.
Proficiency in Microsoft Office. more

The Field Marketing Manager (FMM) is responsible for building the local face of Red Bull in their field in the most relevant way and in line with the global and national strategies and priorities. They build strong local networks including opinion-leaders and key influencers both online (social media) and offline.
They create and implement marketing initiatives in the four key pillars of the... marketing mix (Consumer Collecting, Sports, Culture and Communications) leveraging On Premise, Off Premise and New Business opportunities and encompassing local needs and specificities and therefore impacting the heart of local consumers, ultimately leading to the successful development of the business.

The Field Marketing Manager is constantly out "in the field" to make things happen, this is not an "office" job.
All the responsibilities we'll trust you with:l
Strategic Direction and Rightness of Brand Priorities

Strategic Direction and Rightness of Brand Priorities
Infuse global and national Red Bull priorities, strategies and the Red Bull philosophy in the field focusing on building a local face of our global brand.
Ensure top-notch understanding of the consumer in various fields across the region which forms the basis of local idea generation and execution.
Define ideas and programs which build brand image and increase understanding of the product functionality on a local level (working closely with National Marketing Specialists).
Be the regional intelligence, sharing market insights (consumer insights, competitors, etc.) with the national team.
Work in conjunction with the regional sales team to build mental availability hand in hand with the physical availability within On Premise, Off Premise and New Business environments and ensuring the product is at arms reach in every field marketing activity.
Deliver the annual approved business plan for the region.
Drive relevance across a variety of consumption occasions and moments of need through tailored messaging, amplification of occasion campaigns and activating the right big moments in the region.
Set the regional communication strategy together with national specialists based on national programs and regional priorities in order to boost local output.
Work cross-functionally, managing internal and external requests in line with the annual business plan priorities.

Premium Appeal of Local Pride

Create and support local key events, scenes and marketing opportunities in line with Red Bull brand values and relevant to the local consumer and media landscape, with a focus on participation.
Ensure that every consumer experience with the brand is a positive one thanks to love for the detail and premium execution at events and all other field marketing activities.
Always have the “consumer” and “brand” eye in every single initiative and ensure we talk to the consumer in the most effective and efficient way with a strong focus on digital and social media, while ensuring that all the communication stays within the brand equity.
Add value to selective 3rd party events by determining the appropriate level of Red Bull brand support and branding with the objective of increasing brand visibility and product usage in relevant scenes.
Build a top-notch network and sustainable relationships with the key influencers of the region (local authorities, local sport and cultural opinion leaders relevant to our target, entrepreneurial and start-up communities, media outlets (TV, radio, print, digital and social media)).
Incorporate Red Bull athlete activations in your plans and build smart 360 plans to amplify reach.
Continually re-apply global, national and regional best practices when and where it makes sense.
Activate content of the Red Bull Media Network by identifying the right opportunities and contribute ideas & concepts.
Foster a premium and aspirational local face of the brand on Red Bull's local social media owned channels.
Leverage the Event Vehicle program in the right way to excite and surprise consumers.

Marketing Innovation

Understand the latest generational trends by being close to our consumers and talking to our networks in the different scenes.
Involve the local team in idea generation for the field and capitalize on their personal university lifestyle to identify technology/digitally/socially driven consumer trends early.
Create new and innovative ideas that bring the brand to life, tapping into local networks, scenes and opinion-leaders, and execute these ideas with the right balance between the 4 pillars of the marketing mix, based on the knowledge and ownership of your region and the global and national priorities.
Ensure digital and social media sit at the heart of every field marketing activity. Identify and selectively support cross-marketing opportunities (with sales, marketing and Red Bull Media House).

Driving Efficiencies

Implement and uphold a clean logistical system for warehousing and infrastructure to ensure having the right tools and management in place to support the local needs, succeeding in premium appearance.
Develop and manage the regional budget with the support of the line manager and national specialists.
Constantly identify cost saving opportunities and other efficiencies for the company in the region.
Manage field expenses and general administration.
Build smart and mutually beneficial partnerships by working with other brands, organisations and networks that bring added value such as expertise, networks, goods, budget or facilities.
Outsource local media-related activities to the right regional experts to maximise outcome. Coordinate with agencies and specialised companies when outsourcing event logistics.
Share best practices on Collaboration.

Your areas of knowledge and expertise that matter most for this role:

Ideally 3 years marketing experience preferably in sports/events or culture marketing or in the field.
Minimum 3 years experience of line management with expertise in hiring, training, administration and motivating teams.
Ideally, experience in working with commercial teams – general sales or trade marketing. 
Proven background in negotiation and management of budgets.
A ‘connector’ who has excellent communication and networking skills, who can open doors and excite people for an idea.
Strong leadership, planning and project management skills.
A continual understanding of consumer trends and insights (digital, trends, University life, moving patterns). Strong understanding of youth culture in sports and culture in the region.
A creative marketer with depth in brand understanding, innovation at the heart who puts new ideas into practice fast.
Ability to multi-task and work in cross-functional teams with different objectives and personalities.
Excellent communication skills, orally and in writing, including presenting and training abilities, and the ability to seamlessly blend in with a diverse audience.
Valid driver's licence more

The Insights Manager is responsible for the development, implementation and management of brand-relevant strategies, plans, programs, and tools to assist the sales team in increasing visibility, distribution, and market share. Further to this, the Insights Manager needs to lead the regular and promotional pricing strategy of the business, identifying price related opportunities and/or risks. This... individual must be able to leverage data gained from business intelligence tools, market research and consumer insight, together with a strong understanding of brand principles to create best practice solutions that will help maximize the efficiency and effectiveness of the sales operations across the South African region.

RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Business Strategy

Proactively identifying shopper and market data that would help to deliver Commercial Strategies
Providing data-driven insights, analyses, and recommendations to the business and to key stakeholders that optimise long-term category growth by positively shaping strategy on:
Availability and reach
Promotions and Pricing
New Product Initiatives
Competitor performance
Post Campaigns
Companywide performance and opportunities

Business Insights

Identify, develop and implement necessary processes to enhance sales business performance.
Build & manage the data platform necessary to run analysis and generate insight – directly manage data providers.
Identify opportunities and challenges. Quantify the opportunities.
Prioritise and provide solutions to overcome the challenge or maximise the opportunity.
Sales development analysis (by customer, by channel, by distribution point, etc.)
Channel specific strategies and tools/tactics (Retail, Impulse etc.)
Fully understand the South African shopper and use shopper data to drive business decisions at the point of sale

Offtake Off Premise Reporting

Proactively producing regular and ad hoc account trackers and shopper and market reports for both customer and internal use
Collection, analysis, evaluation and presentation of trade sales, financial sales data and distribution data.
Track Insights monthly and provide consistent, accurate and timely reporting of opportunities for defending & growing market shares.
Track and monitor progress of all Sales initiatives
Perform special analytical projects as assigned

External Stakeholder Management

Managing all relationships with market and shopper data and research providers (e.g. Nielsen, Silo, Spar Insights,)
Establish good working relationships with 3rd party data suppliers
Negotiate annual contracts and increases
Work with data suppliers to ensure data accuracy and on time delivery
Be the point of contact between suppliers and the internal organization
Communicate with distribution partners to ensure trade sales data is accurately captured and reported
Collect and report sales and distribution data from our distribution partners in the region by working closely with them to ensure accurate and timely collection of data.
Oversee Master Data Management (MDM) of all incoming data from all “sell in and sell out” data sources

EXPERIENCE
Your areas of knowledge and expertise that matter most for this role:

Higher commercial degree/ University Degree (business, marketing or similar) preferable.
8+ years experience in FMCG sector, ideally as Business Insights Manager, Category Manager, POS Manager or Key Account Manager.
Data-driven, yet a lateral thinker
Concise, impactful presenter
Can identify and prioritise the key insights from a wealth of data
Excellent analytical skills and problem-solving skills with sales data from internal and external sources
Excellent communication skills, including presentation and training skills
Strong planning and project management skills
Takes ownership of the delivery and effectiveness of insights that drive decision making
Driven to understand the background to the question before attempting to answer it – uncover the insight that will really help
Inquisitive nature which pushes the boundaries on finding new information to support an initiative or the next innovative point of sale or category development concept
Creative, with an eye for detail and know how to use the data to tell a story
English written & spoken more