Regional Account ManagerLocation – Outside  This is an outside role, meaning work is primarily performed outside of the company's offices. Expected travel is up to 50% which includes trips to our offices in Wisconsin 4/year.Employee Type – SalariedBonus – This position is eligible for a 20% annual incentive bonus based on cooperative and individual performance.Safety Sensitive – YesSummary of... Role
The
Regional Account Manager leads sales execution for mid-sized customer accounts
defined as Tier 3, or category-level support for up to Tier 2 customers with
P&L ownership. This role works with their supervisor to build joint
business plans aligned to Organic Valley’s annual sales strategy, driving
volume, profit, and share growth while managing promotional investments and
securing innovation launches, onboarding products, production facilities and
specifications. Some technical sales and product acumen are needed along with
supporting legal contract terms, execution and review. It requires intermediate
financial and data acumen, strong cross-functional collaboration, and a proven
ability to deliver results. The RAM serves as a key liaison between internal
teams and external partners, ensuring alignment and excellence.
Essential Duties and Responsibilities
- Develop and execute trade promotion
strategies that align with customer and brand objectives, ensuring
efficient use of promotional spend and measurable ROI across all programs.
- Manage pricing, forecasts, trade budgets,
spending, and volume to deliver against sales targets, proactively
adjusting plans to meet changing market conditions and customer needs.
- Conduct post-event and post-launch analysis
using syndicated and customer data (e.g., IRI, Nielsen, Retail Link) to
assess promotional effectiveness and apply insights to forecast and joint
business planning.
- Lead category business reviews with
customers to evaluate performance, identify growth opportunities, provide
value driven product solutions, production and portfolio improvements, and
influence strategic direction based on consumer and market trends.
- Implement brand and ingredient strategies
and innovation plans by building strong relationships with customer
stakeholders and securing support for key initiatives.
- Use relevant business principles to link
consumer insights with actionable strategies, supporting business growth
and improving market performance.
- Develop accurate monthly forecasts by
analyzing shipment data, consumption trends, and inventory levels,
ensuring alignment with supply chain and minimizing out-of-stocks or
overages.
- Identify and communicate forecast risks
early to cross-functional teams, enabling proactive mitigation and
maintaining customer service levels.
- Sell-in new items and collaborate with
customer teams to achieve optimal distribution, ensuring product
availability and visibility in line with launch goals.
- Partner with cross functional teams to
design and execute joint marketing programs that drive consumer engagement
and support strategic brand positioning.
- Identify and pursue profitable growth
opportunities by leveraging data, customer insights, and cross-functional
resources to expand volume and market share.
- Manage contract process as needed and work
with cross-functional teams to ensure accurate and effective risk
management
- Mentor and support lower-level team members
within the channel to foster skill development.

Additional Duties and Responsibilities
- Represent Sales in cross-functional
planning, providing customer insights to influence brand, supply chain,
and innovation strategies.
- Maintain advanced technical knowledge
through targeted development.
- Other duties as
assigned by supervisor.

Knowledge, Skills, and Abilities
- Bachelor’s degree in
Business, Marketing, or related field preferred; advanced experience may
be considered in lieu of a degree.
- Minimum
5 years of progressive experience in CPG sales, preferably in organic,
dairy, or food categories.
- Demonstrated experience in consistently
deliver sales results through planning, execution, and customer
relationship management.
- Experience leading customer business
reviews and joint planning sessions to align on goals, identify
opportunities, and drive mutual growth.
- Strong communication skills, capable of
building and sustaining strategic relationships across customer
organizations through adapting communication style and fostering
collaboration to support long-term growth.
- Strong financial acumen with working
knowledge of P&L components, trade spend management, and ROI analysis
to support business decisions.
- Demonstrates strong analytical skills in
interpreting syndicated data and market trends, and applies financial
insights to influence accounts.
- Skillfully develops and delivers
structured, data-driven presentations that inform and influence
decision-making.
- Exhibits advanced negotiation abilities,
effectively navigating moderately complex agreements involving trade
terms, promotional funding, and distribution priorities, securing mutually
beneficial outcomes.
- Builds and sustains high-trust
relationships, serving as a mentor and resource for peers in client
engagement and satisfaction.
- Proficient in Microsoft
Office Suite, CRM platforms, and sales analytics tools; capable of using
systems for forecasting, reporting, and planning.
- Strong analytical thinking and
prioritization skills; able to synthesize complex data into actionable
insights and recommendations.
- Ability to travel
domestically for
customer meetings, trade shows, company and industry events, representing the brand with professionalism and
strategic intent

Base salary range: $90,334.40 - $112,902.40 per
yearThis salary range
is exclusive of fringe benefits. The compensation package may also include
incentive compensation opportunities in the form of discretionary bonuses. If
you are hired at CROPP, your final base salary compensation will be determined
based on factors such as geographic location, skills, education, and/or
experience. Additionally, we believe in the importance of pay equity and
consider the internal equity of our current team members as a part of any final
offer. Please keep in mind that entry-level candidates to this role should
expect to be at the lower end of the salary range and hiring at the maximum of the salary range
is not typical.BenefitsWe believe when our people
are strong, our mission is strong. Therefore, we offer a comprehensive and
holistic Total Rewards package meant to strengthen employees’ and their
family's total wellbeing. Here are some of the great benefits offered: 
- Comprehensive Health Insurance - Choice of plans for you and your family, including some that can be paired with an HSA (which CROPP contributes to on your behalf)
- Supplemental insurances: we offer accidental insurance, critical illness insurance, and hospital indemnity insurance.
- Time Off – 136 hours in the 1st year of employment prorated by start date. Plus 9 paid holidays, plus one floating holiday to use at will. 
- 6 Weeks Paid Parental Leave – For all gendered partners in childbirth or adoption.
- Vision & Dental Insurance – Free annual eye exam, discounts on glasses/contacts, flexible dental network, adult ortho.
- 401k – We match 100% up to the first 3% of an employee’s contribution, and then 50% for 3.1%-5.0% of employee contributions.
- Free services at five local Neighborhood Family Clinics.
- Tuition Reimbursement – Up to $1,500 per year to support continuing higher education.
- Life Insurance - $50,000 policy funded by CROPP for each employee. Supplemental voluntary coverage available for employees, spouses, and children.
- Short-Term & Long-Term Disability/AD&D Insurance - $50,000 of life insurance coverage of $50,000 of AD&D coverage funded by CROPP for each employee.
- Employee Assistance Program - Free and Confidential for employees, spouses, and dependents.
- Free biometric screenings (cholesterol, glucose, blood pressure) and health coaching.
- Financial advisors and seminars
- Annual $360 Lifestyle Spending Account 

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